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Behind the Couture Runways

Written by Angelina Marlowe on July 11, 2011.

Another season of runway shows is upon us! This time it is haute couture. Although these clothes may seem over-the-top to everyday fashionistas, the background of this disappearing craft reveals a hidden world that is fascinating to discover.

First things first, haute couture is tiny industry based out of France that continues the tradition of handmade garments that is unlike anything we are accustomed to. Only a select few designers are legally permitted to call themselves couturiers because of the extremely high quality standards that must be met. Now, some American designers have taken on the name couture , even though they are in fact not couture fashion houses. Only those who have Parisian government approval are the real deal. Designers use these runway shows as a theater stage, to showcase confections that might never been seen anywhere else involving some of the most beautiful fabrics, details and techniques ever imagined. Sadly, this craft is slowing fading away mostly due to extremely high costs and little revenue earned from it, but this week we can marvel in the exquisite collections of some of the top fashion houses including Dior, Armani, Givenchy, Giambattista Valli, Maison Martin Margiela and more.

 

So how can you find inspiration from these seemingly over-the-top shows? Use the street as your runway and combine items in an unexpected way to show off your best assets. You may not be wearing a cube hat like Christian Dior’s models, but you could work that cubist reference into a shirt that has color blocking or adapt the neon bright makeup by using brightly colored mascara instead of basic black. If the colored updos at Armani Privé were a little too drastic, try recreating the look by tying your hair in a loose bun and wrapping a scarf around it to make the look more festive. All in all, the one thing that we can take from the couture runway is that fashion is not only an individual expression of your creativity but also that it is totally fun.

Try it out for yourself and see how much fun you can have with fashion too!

 

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